Jenkins on Fandom at Forrester

By Karina Longworth posted 10 months ago

Blogger, Convergence Culture author and MIT professor Henry Jenkins just gave a talk on Web 2.0 and fan communities at a marketing conference called the Forrester Consumer Forum, and our friend Chris Thilk from Movie Marketing Madness blogged it. There’s a lot of great stuff, including a Four Eyed Monsters a shout-out; check out Chris’ complete notes here. My favorite line? “Any network that can be used to share cat pictures can be used to bring down a government.”

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Movie Marketing Madness » Jenkins on movie marketing and fan efforts said 10 months ago
[...] So I sent her a “@” message to give her the heads up. About an hour later I saw she had written something up about [...]
Sam Ford said 10 months ago
Karina, I was enjoying reading your thoughts related to Henry Jenkins’ keynote at the Forrester Consumer Forum. I am the project manager for the Convergence Culture Consortium that Henry directs here at MIT, and I just wanted to write to see if you’d be interested in talking more about the work that we do here at C3. By the way, I spent a day at Peppercom in NYC this past week, where we talked some about Spout’s work.