If you’ve watched the last two episodes of our Sundance video coverage, you’ve learned a little bit about the spoils of Sundance swag. Designer pooper scoops are great and all, but I always like to see filmmakers passing out something that promotes their film in a clever way. In the industry lounge a few minutes ago, I stumbled over a friend of filmmaker Margaret Brown, who was affixing stickers for Browns’ The Order of Myths to a carton full of Mini Moon Pies. Moon Pies play a surprisingly significant role in Brown’s film, which is otherwise about race relations and Mardi Gras in Mobile, Alabama. It probably goes without saying, but this kind of thing is so much more interesting and valuable to a weary journalist than a bag full of random corporate stuff.