Our application is set up to give the customer the ability to allow as many blogging employees as they want. When a post is approved for publication, it is viewable on the employee’s individual blog as well as other compended blogs, which organize posts around concepts that the customer usually blogs about. This approach allows the visitor to access content focused either on an individual touch point or some aspect of the company that might be of interest.

We happen to eat our own dog food (http://blogging.compendiumblog.com/blog/compendium-blogware/). Each employee here at Compendium is given a blogging account, and we foster a culture that encourages the regular creation of content.

As our CEO, Chris Baggott, often says — if an employee is worth a business card, he or she is worth having a blog (http://blogging.compendiumblog.com/blog/compendium-blogware/0/0/should-you-give-your-employees-business-cardsor-a-blog).

If you were really a fan, you would know your history and that Chicago became progressively commercial long before the 1980s. First, they started having hit singles (with Make me Smile and Colour My World), ceasing their underground college band status.

By Chicago VI, the political songs were largely traded for pop hits.

By VII the double albums were over

By X, the singles were more ballad oriented

Twas definitely a transition between CTA and 16 that led down the commercial path.