SXSW
Advertisement



Category Archives: Film marketing and distribution

The 15 Films That Buyers Want At Cannes

Two films that came together under the shadow of Heath Ledger’s death are expected to be big with buyers. Also: details about Terrence Malick’s TREE OF LIFE! Sort of!

Dark Knight and Iron Man Win Golden Trailer Awards

Behold the best in movie marketing over the past year.

Tracey Fragments and the Ellen Page Conundrum

Why having Juno in your movie can be a double-edged sword.

Stride Gum is Anti-Uwe Boll

Is it really support for the gaming company or is it just a marketing stunt?

Lloyd Kaufman Fights Paltry Promo With Poultry

The Troma chief’s latest stunt: protesting Tribeca.

Cinema Still Loves Nazis

The latest product of cinematic Naziphilia is about a secret Nazi colony on the Moon. And you can be a part of the $5 million production.

The Spirit Rises: Trade Roughage 05/07/08

Lionsgate has moved up the release of Frank Miller’s The Spirit, from January 2009 to Christmas Day. It’s a huge, and not entirely explicable, show of confidence for the comic book movie, which will now compete against family holiday films and Oscar bait instead of having a January graveyard weekend to itself.
Ellen Page will prove [...]

Speed Racer’s Suggestion: BlogNosh 05/06/08

At the Risky Biz blog, Steven Zeitchik accuses the Wachowskis of “insidious” product placement in Speed Racer, altering the design of Speed’s helmet and the Mach 5 to subliminally invoke corporate partner McDonalds. “It may not be brand placement. It’s something much newer and trickier: brand suggestion.”
FILMMAKER Magazine’s website has published the essay by David [...]

Vacation the Indiana Jones Way

Grab your hat and whip and visit the spots where Indiana Jones had his adventures. Just don’t touch anything.

The Truth About Brawndo

Late last year, we had a lot of questions about Brawndo, the fake sports drink from Mike Judge’s Idiocracy, made real by a company called Omni Consumer Products. Among those questions: Why would FOX throw their support behind the drinkable spinoff of a film they were barely willing to release? Is Omni Consumer Products, the [...]