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Gawker: Scorn as Publishing Model and the Return of Sincerity

Karina Longworth
By Karina Longworth posted 11 months ago
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gawkerlogo.pngAgnes Varnum has an interesting post at Re:Sources about blogs and bias. There’s this old chestnut about bloggers, that because our voices are distinct and our biases are supposedly transparent, our audiences can trust us more than a mainstream outlet. But Agnes notes that internet outlets are susceptible to some of the same bias issues as corporate media. Specifically, the editorial at larger sites is often beholden to the interests of their advertisers, and the all-attention-is-good-attention competitive business model can lead to a tabloid mindset, wherein “some days, they might have to just bend the truth to make it juicier.”

Implying that the impartiality of the Gawker blogs should be taken as less than a given, Agnes drops a reference to a review of Joe Swanberg’s Hannah Takes the Stairs by Emily Gould (who, coincidentally, abruptly announced her resignation from Gawker last Friday).

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