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Bad Ideas in the Name of Box Office Equivalency. Trade Roughage 05/29/08

By Karina Longworth posted 1 year ago

Department of Bad Ideas In The Name of Box Office Equivalency, Part 1: Apparently inspired by the success of Indiana Jones and It Really Didn’t Make THAT Much Money, Paramount is hiring Brett Ratner to direct Eddie Murphy in a fourth Beverly Hills Cop movie. It was Murphy’s idea, and there’s currently no script.
Department of Bad Ideas In The Name of Box Office Equivalency, Part 2: Apparently emboldened by the success of Transformers, Michael Bay is working on another film based on a toy: Ouija. Yes, that board with the alphabet on it that allows slumber partying fifth graders to talk to the dead.
Department of Things We Can’t Complain About: In honor of their 85th anniversary, Warner Brothers is dipping into their catalog of 6,800 films to push forth a ton of new DVDs and reissues, including “sets of superhero films, musicals and Westerns, including three editions of the MGM’s How the West Was Won, all slotted for third-quarter release, followed in the fourth quarter by horror and holiday collections, including an ultimate collector’s edition of A Christmas Story.”