It’s no coincidence that SXSW’s Film and Interactive conferences take place simultaneously, before the hefty barrage of musicians rock and roll into town for the second half of the festival. With Internet-based tools no longer merely an option for all filmmakers to get a handle on but a requirement, the usual discourse on industry issues like distribution and marketing belong squarely within the progressive region of the interactive conference. Even certain Film conference panels not directly advertised as taking the film/interactive crossover approach still had to address a number of questions about the evolution of the industry in the face of new media paradigms. Here’s a snapshot look at some of the more potent themes that emerged at the Austin Convention Center last week. At least, these are the ones that stood out on my notepad; feel free to share yours in the comments section below.

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