We’ve still got awhile to wait for details on the full lineup, but last night SXSW announced that their opening night film. It’s I Love You, Man, a comedy starring Paul Rudd, Jason Segal and Rashida Jones, directed by John Hamburg. With that cast, it may sound like an Apatow thing, but it’s not; based on its IMDB listing, it actually looks like a more direct descendant of The State.
The film co-stars a couple of State guys, Thomas Lennon and Joe Lo Truglio (both now of Reno 911) and Hamburg directed several episodes of Stella, the sitcom version of the comedy act featuring State alumns Michael Ian Black, Michael Showalter and David Wain. According to Scott Weinberg, who saw a cut of the film this part weekend at Harry Knowles’ Butt Numb-a-Thon, this “affable farce” is “just plain NICE” — which makes it sound a bit like Showalter’s 2005 directorial effort, The Baxter, in which Rudd also co-starred. It all comes full circle!