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Fox Gives the Finger to Theaters With 3D Plans. Today in Film Bloggery 03/31/09

Christopher Campbell
By Christopher Campbell posted 8 months ago
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First of all, kudos to all the bloggers who downplayed the Monsters vs. Aliens box office triumph over the weekend by recognizing how inflated the gross is thanks to premium 3D fees that have some people paying as much as $20 per ticket. Second of all, shame on all of you who are posting “exclusive” photos of posters on display at ShoWest while ignoring the story (coming out of the same convention) about Fox fucking exhibitors with its decision to put the cost of 3D glasses solely to the cinemas. I wish I could say that this news has inspired me to boycott Fox’s upcoming 3D animated film Ice Age: Dawn of the Dinosaurs, but I actually wouldn’t go see that piece of crap anyway.

What has me so angry over Fox’s decision? The fact that this adds to a long history of studios bullying theater owners. Hollywood acts like it’s only the cinemas who need the studios, yet it’s totally a reciprocal relationship. On top of that, though, Fox doesn’t need to make 3D movies if it doesn’t want to. Or, it can make them and just have nowhere to show them. Unfortunately theater chains are submissive and would never attempt to put the studios in their place by refusing to put up the cost for something like this.

Sadly, either way, moviegoers will continue paying a premium fee, even if they bring their own 3D glasses saved from the last 3D feature. Because once the studios and the exhibitors manage to get people to pay a certain price, that price isn’t ever going to come down. When it comes to moviegoing, the savings are never passed on to the customer.

Quotes from the few bloggers who thankfully wrote on this story after the jump.

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Indy 4 at Cannes: Trade Roughage 02/29/08

Karina Longworth
By Karina Longworth posted 1 year ago
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  • Oh, good: Indiana Jones and the Dorian Grey-ing of Harrison Ford Into Shia LaBouf will premiere at Cannes! Maybe. No one’s seen the thing yet, but according to Variety, “The cast, which includes Harrison Ford, Shia LaBeouf and Cate Blanchett, have already been notified to pack their black-tie outfits for the French Riviera’s red carpet unspooling even though the fest has yet to confirm its official lineup.” Because celebrities pack suitcases 10 weeks in advance.
  • Theatrical exhibition conference ShoWest will confer a special “Freedom of Expression Award” to Ang Lee and James Schamus, for releasing Lust, Caution with an NC-17 rating instead of cutting the film to get an R. National Theater Owners president John Fithian is inexplicably trying to push studios to revitalize the NC-17 market, even though even Lust, Caution made just under $5 million domestically, and in fact was a super-hit in China…where it was cut to appease the censors.
  • Semi-Pro, which opens today, suddenly bears the dubious distinction of being the final release from New Line before the studio is subsumed into the clusterfuck that is Time Warner. It may not exactly send the studio out with a bang: although the comedy is said to be “tracking well among males under 25″ it’s nonetheless expected to “open well lower than Ferrell’s most recent films.”